She Was Looking for a Comfortable Chair. She Ended Up Opening Downtown Omaha’s Most Talked-About Room.
One year after The Reading Room opened inside the historic Barker Building at 1505 Farnam Street, founder Samantha Morley has built something Omaha didn't know it was missing — a third space where regulars are known by name and their coffee order. The problem...
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How an Omaha Mom of Five Turned a Failed Business Into Aris Athletics
MacKenzie Fulcher closed her first activewear brand during a divorce. Tonight, she's launching a second one — bigger, more premium, and built on everything the first one taught her. By Omaha Business Insider Staff There is a particular kind of math that single...
How an Omaha Couple Is Building More Than Workspace for Midwest Entrepreneurs
From Omaha Roots to Kansas City and St. Louis Expansion, Shannon and Emiliano Lerda Are Creating Opportunities for Entrepreneurs Through Coworking, Co-Warehousing, and Community. Brandon Harrison, owner of Good Vibrations In KC, represents the type of entrepreneur...
He Was Tired of Chasing Noodles. So He Invented Something Better.
How a Shelby, Iowa sales veteran turned a lazy day on the Lake of the Ozarks into a boating product people say they can't imagine living without. There's a moment every boater knows. You've dropped anchor in a calm cove, cracked open something cold, and finally...
Pickleball’s Business Boom Comes to Omaha: Why Indoor Courts Have Become a Local Growth Opportunity
Pickleball has moved well beyond backyard recreation. It is now a business category. Across the United States, the sport has become one of the clearest examples of post-pandemic consumer demand turning into real estate, membership, coaching, events, hospitality,...
